Passport to Beauty: A Journey Around the Top 2025 World Trends with our Natural Ingredients
Did you know that Sankofa (Ghana) aligns with today’s trend of inclusivity in cosmetics? Have you heard of Hygge? The Danish secret to happiness, reminiscent of the Shirin-Yoku practice from Asia, which in turn aligns with the psychological concept of Liminal Space—all of which connect to the rise of neurocosmetics and psychodermatology.Every marketing trend originates from a desire, a feeling, or a story… And it is these stories that inspire the most innovative cosmetic creations, perfectly aligned with the diverse and ever-evolving world we live in.We invite you to embark on a journey through stories from different corners of the world, sparking ideas for projects that meet the present and future aspirations of beauty consumers worldwide.Get your beauty passport ready! Together with our extracts and active ingredients, we will explore the stories behind 2025’s key cosmetic trends.Boarding begins on Thursday, February 20, at 10:00 AM, in a 45-minute English webinar led by Leyre Cueva (Global Product Manager). She will share stories, anecdotes, and real-world cosmetic examples to ignite your imagination.✨ We look forward to seeing you!▶️ REGISTER HERE
20 Feb 2025 10:00 - 20 Feb 2025 10:45
Online (Microsoft Teams)
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